The second part introduces functionalist theory of translation. 第二部分介绍了德国的功能翻译理论。
Then the advertising translating strategies in a cross-cultural perspective under the guidance of functionalist translation theories have been discussed in the last of the paper. 然后，文章分析了广告语言翻译中存在的问题，并在功能翻译理论指导下提出了广告翻译的一些策略。
