- The translation of Chinese movie titles is studied descriptively from the perspective of skopos theory.
摘要来用描述翻译学的研究方法，分析当前汉语电影片名英译的现状，并从目的论角度对此进行解读。
- Brand name translation is conducted for a definite purpose and can be guided by the Scopos theory.
商标名的翻译是一项目的性非常明确的行为活动，目的论对其有重要的现实指导意义。
